Posts Tagged ‘30 second pitch’

One of the entrepreneurial buzzwords I have heard in recent months has been “elevator pitch.” Many networking groups have been pushing elevator pitch events as can be evidenced by the 45 upcoming meetups scheduled for elevator pitches or pitch parties. And 35 groups talk about elevator pitches in their description. But as someone who has attended many networking events and heard just about every entrepreneur at New York Entrepreneur Week pitching their idea, I think that the elevator pitch is no longer the key but rather the “pitch to pitch” is.

Lets face it; we no longer have the attention span we did 5 years ago. Twitter has shortened our attention span to 140 characters, TiVo has taken away our ability to sit through a commercial and all these blackberries, Iphones and Ipad like devices have destroyed our ability to do one thing at a time. Think back to Read the rest of this entry »