You Need To Know How To Pitch to Pitch
One of the entrepreneurial buzzwords I have heard in recent months has been “elevator pitch.” Many networking groups have been pushing elevator pitch events as can be evidenced by the 45 upcoming meetups scheduled for elevator pitches or pitch parties. And 35 groups talk about elevator pitches in their description. But as someone who has attended many networking events and heard just about every entrepreneur at New York Entrepreneur Week pitching their idea, I think that the elevator pitch is no longer the key but rather the “pitch to pitch” is.
Lets face it; we no longer have the attention span we did 5 years ago. Twitter has shortened our attention span to 140 characters, TiVo has taken away our ability to sit through a commercial and all these blackberries, Iphones and Ipad like devices have destroyed our ability to do one thing at a time. Think back to Read the rest of this entry »
What Entrepreneurs Can Learn From Lebron James
Last week, we saw an incredible spectacle. The most popular free agent, the man who will be bringing millions to the team that signs him, created a show to declare who the winner is. Regardless of where he went, Lebron James would be making millions and have endorsements worth much more than that. While his decision made some people jump for joy, other break down crying and others bashing him for this overly orchestrated event, there are many lessons that can be taken from what watching the whole process of Lebron going through free agency, some positive and others, negative. Below are four very important Read the rest of this entry »
Interview on KNX News Radio
I was recently interviewed on KNX News Radio in Los Angeles about knowing Russian Spy, Anna Chapman. To here the interview, click on the link below.
Older Workers Taking on Internships
Here is a great article from Careerbuilder.com on people taking on internships at various stages in their career and why they do it. I am featured in the article for my work with New York Entrepreneur Week. The read the article, please click here.
Some Great Business Books
Below are a list of some books I have read recently that I found incredibly interesting and extremely valuable a business resources.
Start with Why: How Great Leaders Inspire Everyone to Take Action
Can We Do That?! Outrageous PR Stunts That Work–And Why Your Company Needs Them
Outliers: The Story of Success
Good to Great: Why Some Companies Make the Leap… and Others Don’t
Who Moved My Cheese?: An Amazing Way to Deal with Change in Your Work and in Your Life
Becoming an Expert in Your Field
I recently posted a blog Perception is Reality in which I discussed the idea of creating your personal brand and making people believe you are an expert. A friend recently passed along this article to me that I found of interest and wanted to share. Look forward to your feedback on thoughts!
Are You a Local Expert in Your Industry?
Perception is Reality: Building your personal brand
Recently, I saw a post on twitter by Gary Whitehill, founder of New York Entrepreneur Week, “One of the hardest things to understand in life is: You’re not what you are, but what you’re perceived to be.” In this day and age of social media, I think this is one of the most important things for people to remember. First impressions last a lifetime and in today’s day and age, our first impression is made with the information that people see about us online. Let’s be honest, when we connect with a person at a meeting or are introduced through a mutual contact, the first thing we do is go to Facebook, LinkedIn and Twitter to learn more about this person. If the individual has no information available or a spotty resume on these sites, part of the excitement of the initial introduction is lost immediately. The person will now have to overcome this void in order to make a great first impression.
Things to Consider When Starting a Business
Recently, I wrote a blog for NY Entrepreneur Week entitled Becoming an Entrepreneur: Things to Consider. This article deal with things that people who are considering starting a business should think about before they make the jump. One of the points I mention is deciding whether or not to give up full time employment to focus on the new company. I personally went the route of starting a business while having a full time job. It helps keep cash flow going and provides for the important things, like health insurance. I know many others who chose to just jump right in and devote 24/7 to their new venture. There is no right way to do it and each person decides what is best for them.
The Business of Music
Recently, I wrote a few blogs on the business of music for “A Composers View,” the official blog for DreamArtists Studios. DreamArtists Studios is a boutique music production company that I co-founded in 2004 that specializes in music for television, film and commercials. The blog’s purpose is to help shed light into the business and creative process from the point of view of the composer/musicians and music production company. I will be posting new articles every week or two so please check back. If you have experiences or insight you would like to share on “A Composers View,” please send them across for me to post!
Below are links to two of my posts – I would love your feedback!
The World of Music – A business unlike any other
Are You a Composer or a Businessman: A decision that can make or break your career
Your Resume: Not just a piece of paper anymore
I remember getting an email at the end of my freshman year of college from the office of career services stressing the importance of putting together our resume and attending their resume writing workshops before we could submit a resume to their office for an internship or job opportunity. We were reminded every 6 months or so to update our resumes with recent work experience and to keep resume paper and envelopes on hand in case you need to send them out. I would update my resume once or twice a year and kept it stored away on a disk for when I needed it. Then it would get updated only when I was about to look for a new job or was afraid I would get laid off.